Moosend Review
Moosend is an email marketing software that comes with many features to businesses that are of any size. It has a friendly UI and a variety of integrations and advanced segmentation tools and many more.
Additionally, it allows you to create automations that trigger when users perform specific actions. This could include sending them a message and changing their email address or triggering an e-commerce funnel.
Features
It is an email marketing software that offers an impressive array of functions to help you successfully execute the campaigns you want to run. The robust automatization workflows and flexible editor are two powerful tools to help you increase the conversion rate.
Moosend provides an email newsletter service that is automatically updated with content based on specific URLs as well as RSS feeds. This allows you to make email blasts featuring the latest product information and the latest content. Also, it comes with a spam test as well as conditionsal blocks that help improve subscriber engagement.
The Moosend email campaign editor is user-friendly and includes the drag-and-drop builder that lets you create emails that contain a wide range of elements. You can include padding between your elements by using spacers. These let you place text, images and buttons in different boxes. Additionally, you can find tools within the editor’s design section to help make your email standout.
Another interesting feature is a tool that lets you copy and save layouts and items. You can use this to create footers and headers that you can reuse for other emails. The templates from Moosend also include beautiful design elements, such as an image shadow or a place for the background image.
The reports of campaigns from It include crucial information like open the mailer, click it, bounce it and unsubscribe data, as well as location information as well as a heatmap of clicks. It also contains information on what devices and browsers view your email messages.
Moosend lets you divide your email lists into groups and create different email campaigns for each group. This allows you to create targeted and personalized emails. This is especially beneficial if you’re seeking to increase the effectiveness of your emails and cut costs through reducing the amount of mail you’re sending.
You can also download various email templates from the Moosend editor, to help get started with your marketing campaign. These templates are designed to fit the brand’s appearance and style. They’re also compatible with all major email applications this is a great feature as it will help you maintain a consistent message across your subscribers.
You can also create endless custom fields within the Moosend platform that can be used to personalize your emails. This option will guarantee that customers receive personalized emails based upon their preferences, interests and behaviors. This feature can be used to segment your email lists which allows you to create custom your marketing messages to each group and increase the ROI.
Pricing
Moosend is an email marketing platform that offers pro features at affordable prices. It’s the ideal option for smaller businesses that require an automated email tool.
While Moosend can be extremely user-friendly Small businesses might have a difficult time expanding their operations. The limitations are a result of a shortage of templates for emails, the absence of multivariate tests, and limited social media post scheduling.
You need software that delivers your emails to the recipients and can send them in high volumes of speed in order to be successful in email marketing. It is essential to use an email software that adheres to best practices for delivery.
It is possible to increase the effectiveness of your delivery by sending targeted messages, using a customized domain and not sending links to spammy websites. Some systems, however, are not able to perform as well when we test their deliverability. Moosend is not able to get an extremely high score however, it follows email marketing best practices.
The dashboard of Moosend provides important information about your campaign including subscriber numbers the planned broadcasts and any previous broadcasts. It also shows data on the audience you are targeting and a click map that helps to track clicks on links.
Additionally, you can create trigger emails that are activated by certain events or behaviour. They can trigger anything from product purchases to the customer’s location, or time of day. This trigger can be used to generate leads or increase sales.
You are able to upload Excel spreadsheets that contain customer data as CSV or TXT formats onto the platform. The files may exceed 40MB in size. Additionally, you can upload spreadsheets that contain information from third party services.
The ability to segment your audience is another crucial aspect. This allows you to group your subscribers based upon shared characteristics. It is possible to send relevant content to every group that will boost your conversion.
Moosend is a huge knowledge base, with over 100 posts accessible on their site. This is a fantastic resource for novice users and offers a wealth of instructional videos to aid you to get familiar with the application.
Assistance
Moosend is an online marketing platform for email that supplies users with a variety of features and tools for improving their marketing. It also allows users to keep track of their campaigns, and then analyze their results. Moosend offers support for users to help them get the best out of their accounts.
The user interface of Moosend and its ease of use make it simple to navigate. The program also has a drag and drop editor that makes it simple to design emails. The platform also offers a wide range of templates for email and landing page designs, so you can choose the one that best fits your business.
There are also many options to manage subscribers lists. You can create a new list every whenever someone fills out the form. Or, it’s possible to utilize a double opt-in method to be sure that the people you’ve added to your list are actually interested in receiving the emails you send them. This will allow you to be sure that your contacts don’t get spammed with unwanted marketing messages.
You may also monitor client journeys and ensure they are kept up-to-date. You can monitor how many times people open your emails as well as the devices they’re using for viewing the emails, and whether or not they’ve converted. This information can be used to improve your strategy and make more informed decisions with regard to your content you’re sending out.
Moosend offers a cart abandonment tool, that can assist you in recover sales lost. The tool can recommend products users have purchased previously and also suggest upsell similar products to those they have already purchased. The tool can even suggest products they may not be interested in.
Moosend provides a comprehensive knowledge foundation that covers a wide range of topics including campaign basics, to more advanced strategies to create campaigns. The information is categorised into 13 different categories, including campaigns, audience, growth Tools, Automation, and much more.
Email, live chat and the knowledge base are the best ways to get assistance with numerous issues. Moosend is also launching an online series of webinars which help users build campaigns and grow their businesses.
Moosend offers a no-cost plan that is ideal to businesses just starting out and don’t have any customers at the moment. The plan can also be beneficial for those who aren’t sure if they will like it or if they are the best fit for their needs. If you have already subscriber lists you will need change to premium version.
Conclusions
Moosend is an all-in-one marketing platform that lets you build high-converting email campaigns including landing pages and automated workflows. The unique features of the platform and easy-to-use interface make it an ideal option for automation of marketing emails.
Drag-and-drop builders make it easy to design email messages. Templates are easy to customize and offer various designs. Additionally, you can make dynamic emails and timers.
Audience segmentation helps you separate customers and leads by shared characteristics, allowing you to send them targeted email messages. This segmentation is a key component of any marketing strategy. Moosend offers a range of segments, such as the behavior of your customers and their demographics. It can also track the times your audience looked at a particular product.
Automation triggers are used to create emails triggered by the actions of your customers. This is a fantastic option to tailor your content as well. Moosend offers 32 triggers to choose from, making it one of the most comprehensive email marketing services I’ve tried.
There is also a spam test that will tell you how your campaigns performs within the inbox. This helps you avoid sending unwanted emails.
Customer support at Moosend is exceptional and offers live chat, phone and email help all week long. In addition, it has a wide range of information and tutorials for new users with a database as well as lengthy webinars.
The reports on the platform provide the info you need to monitor your campaigns, including clicks, open rates and unsubscribe rates, as well as data for devices, web browsers and geolocations as well as the amount of revenues generated through your campaigns. Click maps can be viewed to see which emails were opened and clicked.
Moosend has a robust suite of subscription and landing page forms tools. It includes countdowns to create an urgency factor “success booster” modules, Facebook as well as Google Analytics pixel tracking, customized JavaScript and bot security, as well as RGPD compliance. The subscriber management process is simple too.