Moosend Review
Email marketing software Moosend offers various features for companies of all sizes. The user interface is friendly and has many integrations available as well as advanced segmentation tools.
You can also create automated triggers that trigger when users perform specific steps. These include sending a communication and changing their email address or activating an e-commerce channel.
These are the features
Email marketing software Moosend offers numerous features to assist you with effective campaigns. The software’s robust automation workflows and responsive editor are two great tools to help you increase conversions.
Moosend is an email-based newsletter service that updates information based on certain URLs and RSS feeds. It’s easy to create email blasts with current information about the product as well as the most recent posts. This is a combination of the ability to check for spam and conditionsal blocks for better the engagement of subscribers.
The Moosend email editor is easy to use and comes with the drag-and-drop builder that lets you create emails using a range of components. You can include padding between your elements with spacers, which allow you to place text, images as well as buttons into different boxes. There are also tools within the editor’s design section to help make your email standout.
A tool allows you to create clones of layouts, or save these layouts for later use. You can use this to make footers and headers that could be reused in other emails. Moosend templates include some fantastic design elements such as a shadow or a place to place the background image.
Its campaign reports provide key information about how your campaigns are performing with regard to the rate of clicks and open rates as well as bounce and unsubscribe rate as well as location information and a click heat map. It also provides data on how your emails are viewed on different gadgets and web browsers.
Moosend allows you to create segments of your email list and then send out different emails to each segment. This is crucial towards creating relevant and personal email messages. It’s particularly useful when you’re seeking to increase the effectiveness of your emails and cut expenses by cutting down on the volume of emails you send.
The Moosend editor also comes with pre-designed emails that you could use to start your campaigns. They’re designed to match the look and feel of your brand. They are compatible with all popular email programs. This is beneficial as it lets you keep consistent messaging to all of your customers.
It is possible to create unlimited custom fields in the Moosend platform that can be used to tailor your emails. This will make sure that your customers are getting specific emails that are based on their preferences, interests, and habits. It can also help you create lists that are segmented so that you can tailor email marketing campaigns to specific groups’ needs, and boost the ROI of your campaigns.
Pricing
Moosend is an email marketing platform that comes with advanced capabilities, is offered at a low cost. It’s an ideal choice for smaller businesses that require an automated email tool.
Even though Moosend is a user-friendly program Small businesses might be unable to grow their operations. These include the lack of email templates as well as testing with multiple variables. There is also limited scheduling for social media posts.
The software you choose to use must deliver your email to recipients and allows them to send it at high rates of delivery in order to achieve success in marketing via email. It is essential to use an email software that follows the most efficient delivery practices.
There are a variety of ways to boost deliverability. Some of them include sending targeted campaigns, using the custom domain name, as well as eviting links that are spammy. But, certain systems are not able to perform as well on our tests of deliverability. Moosend does not have the best score, however it follows the best practices in email marketing.
The dashboard on Moosend displays important data regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. The dashboard displays information regarding your audience, along with the click map that will aid in tracking clicks.
It is also possible to make trigger emails triggered by events or behavior. The triggers could be anything from product purchases to a customer’s location or the time of day. The triggers you choose to use can help create leads and increase sales.
The platform allows you to upload spreadsheets with data about the customers you serve as CSV or TXT formats. The files may have as much as 40MB. You can also upload spreadsheets that contain the data of third-party applications.
A further important aspect is audience segmentation, which lets you divide your clients into groups according to shared characteristics. This allows you to deliver more relevant material to different groups that can boost conversion rates.
Moosend offers a large knowledge base, with over 100 posts available on their website. This is a fantastic guide for new users. It also includes a variety of videos to assist you in getting started with the software.
Assistance
Moosend is an electronic marketing platform that offers users with a variety of features and tools to improve their campaigns. It also allows you to track your campaigns and analyse the outcomes. Moosend offers support for customers to ensure that they benefit the most from their accounts.
Using Moosend is straightforward, and its user interface is easy to navigate. The platform also has a drag-and-drop editor that makes it quick and simple to make emails. You can also choose among a wide selection of landing page templates so that they best reflect your brand.
There are also many options for managing subscribers lists. It is possible to create a fresh list every time someone fills out the form. Or, you could use a double opt-in to ensure that your subscribers actually want to receive the emails you send them. This allows you to make sure that your contacts don’t receive unwanted marketing messages.
A further benefit is the capability to record and track client’s journey. It allows you to track the number of people who open your emails, and on what device they use to view the emails. You also can see if they have converted. These data points will help you identify trends, improve your strategies and take more educated choices about the kind of information you’re sending out.
Moosend is also a cart abandonment tool, that can assist you in recuperate sales that were lost. It can suggest products that subscribers purchased before, recommend upsell items similar to what they purchased, or suggest other products that customers might not be at all.
Moosend provides a comprehensive knowledge base, covering all aspects of campaign management, from the basics to more advanced methods for designing campaigns. There are 13 categories to organize the content, including Campaigns, Audience and Tools for Growth.
It is possible to get assistance with many questions using live chat , email, in addition to the knowledge collection. Moosend provides webinars that assist users in building and expanding their marketing campaigns.
Moosend has a trial plan for those businesses who are beginning their journey but haven’t yet joined Moosend. It’s also a great option for entrepreneurs who don’t know if they will like it or whether it’s right for their needs. But, if you’re on subscribers on your list then you’ll need to upgrade to a paid version.
Conclusions
Moosend is a one-stop marketing system that lets you build high-converting email campaigns including landing pages and automated workflows. The unique features of the platform and easy-to-use interface make it a great option for automation of marketing emails.
Drag-and-drop builders make it easy to make email messages. The templates can be customized quickly and are available in a range of layouts. It also lets you create email timers and interactive content.
Audience segmentation allows you to distinguish leads and customers using similar characteristics. This allows you to deliver more relevant messages. It’s an integral part of any marketing strategy. Moosend offers a wide range of segmentation options, including the demographics of your audience, their behavior, and even the time that the audience was looking at a specific product.
Automation triggers are used to create emails initiated by actions taken by the people who are your readers. This is a fantastic method to customize your content as well. Moosend offers 32 triggers available, making it one of the most complete emails I’ve ever tried.
Another great feature is its spam test, which tells the user how your email campaign is performing within the inbox. It helps to avoid spamming.
The customer service at Moosend is top-notch and offers live chat, phone and email help 7 days a week. They also provide tutorials as well as a lot of resources for novice users. This includes a large collection of webinars and a long database.
Reports from the platform provide you with all the information that you require for monitoring your campaigns. This includes open , click and unsubscribes rates, as well as details on the devices and web browsers. Revenue generated by campaigns can be also viewed. Click maps can be viewed to see which emails were clicked and opened.
Moosend offers a comprehensive collection of landing pages as well as subscription form building tools. It includes countdowns that generate urgency, success boosting module, Facebook and Google Analytics pixel trackers, custom JavaScript and bot security. Management of your subscribers is easy to manage, too.