Moosend Review
Email marketing software Moosend offers many features to help businesses of any size. The interface for users is user-friendly and has many integrations available and sophisticated segmentation tools.
Additionally, you can create automatic triggers when subscribers do certain actions. This could include sending them a message or changing their contact information or activating an e-commerce channel.
Features
Email marketing software Moosend offers several features that can help you execute efficient campaigns. The software’s robust automated workflows as well as its responsive editor are two powerful tools that will help increase conversions.
Moosend provides an upgraded email newsletter with contents that are automatically updated according to RSS feeds or certain URLs. It’s easy to send emails with the latest products information and articles. This includes both an anti-spam check as well as conditionsal blocks for better the engagement of subscribers.
Its Moosend editor for email marketing is simple to use and comes with a drag-and-drop editor and allows you to build emails with a variety of elements. They include text boxes, images, buttons, articles, and spacers for adding padding between the elements. You can also find tools inside the editor’s design section that aid in making your email stand out.
A tool allows you to clone layouts or save these layouts for later use. This can be useful for creating banners, headers and footers so you can use them in different emails. Moosend’s templates also have some beautiful design elements, such as the shadow as well as a location to your background picture.
Reports on campaigns provide crucial information about the effectiveness of your campaigns with regard to open and click rates Unsubscribe and bounce rates, location data and a click heat map. The reports also provide information about the way different devices and browsers examine your email notifications.
Moosend can also allow you to segment your email lists and create different email campaigns for the various groups. It allows you to design specific and targeted emails. It’s especially useful if you’re trying to improve the effectiveness of your emails and cut costs through reducing the amount of mail you’re sending.
There’s also the option of downloading an array of templates for email from the Moosend editor, to help begin your email campaigns. They’re designed to match your brand’s style and appearance. your company’s image. They’re compatible with all major email applications this is a great feature as it will help you maintain a consistent message throughout your subscriber base.
The Moosend platform also lets you make an unlimited amount of fields for your own data to use for personalization purposes. This feature will ensure that your clients receive targeted emails based on their preferences, interests and habits. This feature could be utilized to segment your email lists which allows you to create custom emails marketing campaigns for the various groups and improve ROI.
Pricing
Moosend the email marketing platform that comes with advanced capabilities, is offered at an affordable price. It is an excellent choice for small business owners that require an automation of their email platform.
While Moosend is extremely simple to make use of, it comes with certain limitations which can hinder small companies to scale their operations. These limitations include a lack of templates for emails, the absence of multivariate testing, and limitations on social media posting scheduling.
You need software that delivers your emails to the recipients and can send them at high rates of delivery in order to be successful with email marketing. It is essential choose an email program that follows best practices for delivery.
There are many ways to boost deliverability. Some of them include sending targeted campaigns, using an individual domain and avoid spammy links. Some systems don’t perform well in our tests of deliveryability. Moosend doesn’t have a high score but does adhere to the best practices in email marketing.
The dashboard of Moosend displays important data regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. It also shows data on your audience and a click map that helps you track link clicks.
It is also possible to make trigger emails triggered by events or behavior. They can trigger anything from product purchases to the customer’s location, or even the time of the day. The triggers you choose to use can help create leads and increase sales.
It allows you to download spreadsheets with information about your customers as CSV or TXT formats. The files could be up to 40MB. Spreadsheets with data from third party services are able to be uploaded.
Audience segmentation is a crucial feature. This allows you to group your subscribers based upon similar traits. It is possible to send relevant content to all groups, to increase conversion.
Moosend also has a large knowledge base that includes more than 100 articles on its website. It is an excellent guide for new users. It also includes a variety of videos to help you get started using the program.
Help
Moosend, an email marketing platform , provides its users with various features and tools that allow them to improve their marketing campaigns. You are also able to monitor your campaigns, and analyze the results. Moosend provides customer service to help users get maximum value from their accounts.
The user interface of Moosend and its user-friendly interface make it simple to use. Additionally, it has the drag-and-drop editor making it simple to create email messages. It also has a variety of templates for emails and landing pages to choose the one that best fits your business.
There are many choices for managing subscribers lists. You can create a new list every when someone fills in the form. Or, you could use a double opt-in to make sure your contacts actually want to receive your emails. This is an excellent way to ensure your contacts aren’t bombarded with advertising messages that they’re not interested in.
You may also monitor clients’ journeys to your site and keep them updated. It allows you to monitor the amount of users viewing your email and the device they’re using to read them. It also lets you know the extent to which they’ve changed. The data you collect can be used to enhance your strategies and make more informed decisions with regard to your content you’re sending out.
Moosend offers a cart abandonment tool, which will help you recover sales lost. The program can suggest items subscribers have purchased in the past and sell similar products they have already purchased. It even suggests products that they might not like.
Moosend offers a vast information base that covers all things from basics in campaign design to more advanced methods for making campaigns. The 13 categories arrange the information, such as Audience, Campaigns as well as Growth tools.
Help is available for a variety of questions through live chat and email, and also through the knowledge database. Moosend can also provide webinars to assist users in building and expanding the reach of their marketing.
Moosend comes with a trial plan that’s great for businesses that are just getting started and don’t have any subscribers at the moment. This plan is also great for those who aren’t sure if they will like it or if it’s the right fit for their needs. But, if you’re on subscribers on your list then you’ll need change to the paid plan.
Conclusions
Moosend is a complete marketing tool that allows you to create high-converting emails including landing pages and automated workflows. The platform’s unique tools and user-friendly interface make it an excellent option for automated email marketing.
Drag-and-drop builders make it easy to make email messages. The templates are simple to alter and come with various layout options. It also lets you design email timers, and create interactive content.
Audience segmentation allows you to differentiate leads and customers based on shared features, and allows you to send them targeted email messages. It is a crucial element of any marketing strategy. Moosend has a broad range of segmentsation options. These include demographics, behaviour, and even when your audience looked at the product.
Automated triggers are a great way to deliver emails activated by the actions of your subscribers. They are an excellent method to customize your messages, and Moosend has 32 different triggers, which makes it among the most complete service for marketing via email that I’ve used.
Another feature that is great is the testing for spam that tells the user how your email campaign is performing on the inside of your inbox. This will help you to stay clear of sending unwanted emails.
The customer service at Moosend is top-notch and offers live chat, phone and email help 7 days a week. Additionally, the company has a wide range of information as well as tutorials for users who are new to the platform such as a database, and lengthy webcasts.
The reports on the platform provide details you need to track your campaigns, such as open rates, clicks, unsubscribe rate, data for devices, web browsers as well as geolocations, and the revenues generated through your campaigns. It is possible to view click maps to see which emails were opened and clicked.
Moosend offers a full suite of landing page and subscription toolkits for building forms, including counting downs that create the sense of urgency “success boost” modules. Facebook and Google Analytics pixel tracking, customizable JavaScript, bot protection, as well as RGPD conformance. The subscriber management process is easy too.