Moosend Review
The software for marketing via email Moosend has various features for companies of all sizes. It features a user-friendly interface, a wide range of integrations and advanced segmentation tools and more.
Additionally, you can create automatic triggers for subscribers to perform certain steps. This could include sending them a message, changing their contact details or triggering an e-commerce funnel.
Features
Email marketing software Moosend offers many features that will assist you with successful campaigns. The robust automatization workflows and flexible editor are two powerful features that can help boost conversions.
Moosend is also a premium email newsletter with contents that are automatically updated according to RSS feeds or specific URLs. It’s easy to create email blasts with current information about the product and latest posts. This includes both the ability to check for spam and conditional blocks to improve subscriber engagement.
The Moosend email campaign editor is easy to use and comes with a drag and drop builder that allows you to create email campaigns using a range of components. You can create padding between elements with spacers, which allow you to place text, images and buttons in various boxes. There are also tools within the editor’s design section that help make your email standout.
A tool allows you to clone layouts or save them. This can be used to make footers and headers that you can reuse for other emails. Moosend templates include some fantastic features, such as the shadow, or even a spot to place the background image.
The reports of campaigns from It include important information such as open and click data, bounce information and unsubscribe data, as well as location information as well as a heatmap of clicks. The report also includes details about how your email messages appear on various gadgets and web browsers.
Moosend lets you create segments within your email lists which then allows you to send various emails to each segment. This is an important step in creating more relevant and personalized emails. It’s particularly useful when you’re seeking to increase the effectiveness of your emails and cut expenses by cutting down on the volume of emails you send.
The Moosend editor is also equipped with a bunch of pre-made email templates that you can utilize to launch your email campaigns. The templates have been designed to fit the brand’s look and feel. They’re also compatible with the major email programs this is a great option as it helps you maintain a consistent message to your customers.
Additionally, Moosend lets you build an unlimited number of custom data fields to use to tailor your messages. Send targeted emails to your clients according to the interests and preferences of every customer. This feature can be used to separate your emails, allowing you to tailor the marketing emails you send to each group and increase the ROI.
Pricing
Moosend can be described as an email-marketing platform with professional-grade features offered at the price of entry level. This is a great option for entrepreneurs with small businesses who require an email automation platform.
Even though Moosend is a user-friendly program Small businesses might be unable to grow the scope of their operation. For instance, it is not equipped with email templates as well as multivariate testing. There is also limited time for posting social media content.
The software you choose to use must deliver your messages to your recipients and allows them to send it with high delivery rates for you to succeed in email marketing. You need an email program that adheres to best practices for delivery.
It is possible to increase the effectiveness of your delivery by sending targeted messages, with a domain that is customized and refraining from sending links to spammy websites. However, some systems do not perform well on our tests of deliverability. Moosend is not able to get a very high score, however, it follows email marketing best practices.
The dashboard on Moosend provides important information about your campaign such as subscriber figures, broadcasts planned and past broadcasts. The dashboard also displays information about your target audience as well as a click map that helps to monitor clicks.
Emails that trigger by certain actions and events can be created as trigger emails. The triggers could be any thing from purchases of products to the customer’s location, or time of day. This can be useful for creating leads and increasing sales.
It allows you to download spreadsheets with information about your clients with CSV or TXT formats. These files can be up to 40MB. Upload spreadsheets that include data from third party services are also able to be transferred.
Another crucial feature is the ability to segment your audience, which permits you to split your clients into groups based on shared characteristics. This can help you send more relevant information to every group and increase the number of conversions.
Moosend also has a large database of knowledge with more than 100 content on its site. This is a great resource for new users, and it has plenty of instructional videos that will show you how to start using the application.
Assistance
Moosend the online marketing tool, supplies users with a variety of tools and functions which can be utilized to enhance their campaigns. Users can also keep track of their campaigns, and then analyze their results. Moosend gives support to its customers to ensure that they benefit the most from their accounts.
Using Moosend is easy to do, and its interface is easy to navigate. Additionally, it has the drag-and-drop editor making it simple to create email messages. It also lets you pick among a wide selection of landing page templates to ensure that you can best fit the style of your company.
You have many choices in managing your subscriber list. It is possible to create a fresh list each when someone fills in a form, or it’s possible to make use of a double opt-in option to ensure that your subscribers actually want to receive the emails you send them. This lets you make certain that the contacts do not be bombarded with spammy marketing messages.
You may also monitor client journeys and keep them updated. This lets you track the number of people opening your emails and what device they use to view them. You also can see the extent to which they’ve changed. The data can be used to identify trends, improve your strategies and help you make better choices about the kind of content that you’re sending.
Moosend is also a cart abandonment tool, which will help you recuperate sales that were lost. It can suggest products that subscribers purchased in the past, offer upsell products similar to the ones they purchased, or offer other products may not be interested in before.
Moosend provides a comprehensive knowledge base, covering everything from basic campaign techniques and more sophisticated methods of creating campaigns. The content is organized in 13 distinct categories including campaigns, audience, growth Tools, Automation, and many more.
Live chat, email , and Knowledge Base are the best options to seek help with many concerns. Moosend can also provide webinars to aid users to build and grow the reach of their marketing.
Moosend offers a free plan for those businesses who are beginning their journey and have not yet registered. It’s also a great choice for entrepreneurs who aren’t sure they’ll like the application or whether it’s the right choice for their company. However, if you have subscribers on your list then you’ll need change to the paid plans.
Conclusions
Moosend is an all-in-one marketing tool that allows you to create high-converting emails, landing pages and automated workflows. Its distinctive tools and intuitive interface makes it a great choice for email marketing automation.
Drag-and drop builders help to design emails. Templates are easy to modify and provide various layout options. They also allow you to create email timers and interactive contents.
Audience segmentation helps you separate customers and leads by shared features, and allows you to target them with targeted messages. This segmentation is a key component of any marketing strategy. Moosend provides a variety of segments, such as behaviour and demographics. You can even track the times your audience looked at a particular product.
It is also possible to use automated triggers to send email campaigns based on behaviors your customers take. These can be a wonderful method to customize the content. Moosend offers 32 triggers, which makes it my top choice for email marketing tools.
There is also a spam test that will reveal how your email campaign is received in the mailer. This will help you stay clear of spam.
Moosend’s customer support is excellent and offers live chat, phone and email help all week long. Additionally, the company has a wide range of information and tutorials for new users with a database as well as long webcasts.
The reports on the platform provide details you need to keep track of your campaigns including open rates, clicks Unsubscribe rate, clicks, information for devices, web browsers as well as geolocations, and the revenue generated by your campaigns. You can view click maps to see which emails were opened and clicked.
Moosend offers a full suite of landing pages and subscription toolkits for building forms, including countdowns to create urgency “success boost” modules, Facebook and Google Analytics pixel tracking, customized JavaScript as well as bot protection as well as RGPD compliance. Management of subscribers is also simple.