Moosend Review
Email marketing software Moosend comes with various features for enterprises of any size. It has a friendly UI, a wide range of integrations and advanced segmentation tools and more.
You can also create automated triggers for subscribers to perform certain steps. You can send a email, update their contact information or create an e-commerce funnel.
Features
Email marketing software Moosend offers many features that will aid you in executing successful campaigns. The responsive editor for email campaigns and robust automated workflows are excellent features that can help you improve conversion rates.
Moosend is an email-based newsletter service that is automatically updated with the content according to specific URLs and RSS feeds. It’s easy to create email blasts with the latest product information and latest posts. It also includes a spam check and conditionsal blocks for better the engagement of subscribers.
The Moosend email editor is simple to use, and has a drag and drop builder that lets you create emails that contain a wide range of elements. It is possible to create padding between elements using spacers that let you place pictures, text and buttons in various boxes. You can also find tools inside the editor’s design section that help make your email standout.
The tool lets you clone layouts or save these layouts for later use. It is useful when creating banners, headers and footers to use them in different emails. Moosend’s templates also have some nice design elements like an image shadow or a place to the background image.
Campaign reports from It provide essential information, including open, click, bounce or unsubscribe information, the location of your email, and a click heatmap. It also contains information on the way different devices and browsers examine your email notifications.
Moosend lets you divide your email lists into groups and then send out different emails to the various groups. This is a crucial step to create more pertinent and custom-designed emails. This is especially important in the case of trying to improve the delivery of your emails and reduce costs by reducing send volumes.
There’s also the option of downloading various email templates through the Moosend editor, to help get started with your marketing campaigns. They’re designed to match your brand’s style and appearance. your company’s image. They’re compatible with all major email programs This is a positive feature as it will help keep your messages consistent across your subscribers.
Additionally, Moosend lets you make an unlimited amount of custom data fields which you can utilize to tailor your messages. This will make sure that your customers are getting targeted emails based on their interests, preferences, and habits. This feature can help you sort your list in order to customize email marketing campaigns to the needs of each individual group and increase the ROI of your campaigns.
Pricing
Moosend can be described as an email-marketing tool that offers pro features at an entry-level price. This is an ideal option for entrepreneurs with small businesses that require an automation of their email platform.
Even though Moosend can be very user-friendly however small-scale businesses could have a difficult time expanding the scope of their operation. This includes the absence of emails templates, as well as the multivariate testing. Additionally, there is a lack of time for posting social media content.
If you want to be successful in the field of email marketing, you need a software that can deliver your emails into the recipient’s inboxes, and also send them out at a high rate of delivery. This means that you need to pick an email system which follows the best practices in the delivery of your emails.
It is possible to increase the effectiveness of your delivery by sending targeted messages, using a customized domain and refraining from linking to spammy sites. Some systems don’t perform well in our tests of deliveryability. Moosend doesn’t have a high score, but it does follow the best practices in email marketing.
The dashboard in Moosend shows important information regarding your campaign including subscriber numbers, broadcasts planned and past broadcasts. The dashboard displays information on your target audience along with an interactive map of clicks to assist you in tracking clicks.
You can also create trigger emails that are activated by certain events or behaviour. It could be anything that is triggered by location, location of the client and the time of day the purchase of a product. It is useful in generating leads and increasing sales.
Excel spreadsheets can be uploaded with customer details with CSV or TXT formats onto the platform. The files could be up to 40MB. Excel spreadsheets that contain data from third party services are able to be transferred.
The ability to segment your audience is another crucial feature. This lets you group your subscribers based upon similar characteristics. This allows you to deliver targeted content to each group, which can increase conversions.
Moosend also has a large knowledge base that includes more than 100 content on its site. This is a great resource for new users, and it has plenty of instructional videos that will show you how to get started with the program.
Help
Moosend, an email marketing platform , provides its users with an array of tools and features which can be utilized to boost their campaigns. Users can also keep track of their campaigns, and then analyze the results. Moosend is also able to provide customer support to ensure users get the most value out of their accounts.
The use of Moosend is straightforward to use, and the user interface is user-friendly. The platform also has an editor with drag-and-drop which makes it fast and simple to make emails. The platform also offers a wide range of templates for email as well as landing page templates to choose which one best suits your business.
There are many options available in managing your subscribers list. You can create a new list each when someone fills in an application, or you could make use of a double opt-in option to make sure your contacts are actually interested in receiving your emails. This will allow you to be certain that the contacts do not be bombarded with spammy marketing messages.
You may also monitor clients’ journeys to your site and update them regularly. It is possible to track the number of instances people have opened your emails as well as the devices they’re using to open them, and whether they’ve converted. This information can be used to improve your strategy and take better decisions about the information you’ve sent out.
In addition, Moosend has a built-in cart abandonment tool that helps customers recover sales that were lost. The program can suggest items that customers have bought in the past and increase the price of similar items to ones they have already purchased. The tool can even suggest products customers might not be interested in.
Moosend also offers a knowledge database that covers a vast spectrum of subjects including campaign basics, to more advanced strategies to design campaigns. The 13 categories arrange the information, like Audience, Campaigns as well as Growth tools.
Help is available for various questions via live chat and email, as well as through the knowledge collection. Moosend provides webinars that assist users in building and expanding the reach of their marketing.
Moosend offers a free plan for those businesses who are beginning their journey but haven’t yet registered. This plan is also great for business owners who aren’t certain whether they’ll like it or if it’s right for them. However, if you have subscribers on your list then you’ll need change to the paid plan.
Conclusions
Moosend is an all-in-one marketing platform allows you to create high-converting emails campaigns and landing pages. The platform’s unique tools and easy-to-use interface make it a great choice for email marketing automation.
Using the tool’s drag-and-drop builder, you can create email campaigns quickly and easily. Its templates are easy to customize and offer various layout options. You can also create dynamic email content and timers.
Audience segmentation allows you to differentiate customers and leads by shared features, and allows you to target them with more personalized messages. It’s an integral element of every marketing plan. Moosend has a broad range of segmentation options, including the demographics of your audience, their behavior, and even when the audience was looking at a specific item.
You can also use automation triggers to trigger email campaigns based on activities your subscribers perform. These can be a wonderful way to personalize content. Moosend offers 32 triggers that makes it one of my favorite toolboxes for marketing via email.
It also has the ability to test for spam that can reveal how your email campaign is received in the mailer. This will help you to stay clear of sending unwanted emails.
Moosend’s customer support is excellent, offering live chat, phone and email help all week long. They also provide tutorials as well as many resources for novice users. It also has a huge collection of webinars and a long database.
Reports from the platform provide users with the data you need to keep track of your campaigns. These include the number of clicks, open rates and unsubscribes rates, as well as information on browsers and devices. Revenue generated by campaigns can also be viewed. It is possible to view click maps to see which emails were read and clicked.
Moosend has a robust suite of landing pages and subscription forms tools. It includes counting downs that create an urgency factor “success booster” modules. Facebook and Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD compliance. Its subscriber management is easy, too.