Moosend Review
Email marketing software Moosend comes with numerous features that can benefit enterprises of any size. It offers a user-friendly interface as well as a range of integrations, advanced segmentation tools and many more.
Additionally, you can create automatic triggers that trigger when users perform specific activities. These include sending a communication and changing their email address or activating an e-commerce channel.
Features
It is an software for marketing via email that provides an impressive array of functions that will help you to successfully run your campaigns. The software’s robust automation workflows and responsive editor are both great features that can help boost conversions.
Moosend is also a premium email newsletter with content that’s updated automatically in accordance with RSS feeds or certain URLs. This makes it easy to design email blasts that contain the latest product information and the latest content. This is a combination of an anti-spam check as well as conditional blocks that increase customer engagement.
The Moosend email campaign editor is simple to use, and has the drag-and-drop builder that lets you create emails that contain a wide range of elements. These include text boxes, images, buttons, article and spacers that can be used to create padding between elements. There are also tools inside the editor’s design section to aid in making your email stand out.
A tool allows you to duplicate layouts and save the layouts. This can be used to make headers and footers that could be reused in other email messages. These templates include nice design elements like the shadow as well as a location of an image that is background.
The reports of campaigns from It include important information such as open and click data, bounce information and unsubscribe data, as well as location information and click heatmap. The report also includes data on how your emails can be viewed by different platforms and on different browsers.
Moosend can also allow you to divide your email lists into groups and then send out different emails to every group. It allows you to design targeted and personalized email messages. It’s particularly useful when you’re seeking to increase the efficiency of your emails, and also reduce expenses by cutting down on the volume of emails you send.
There’s also the option of downloading an array of templates for email through the Moosend editor that will help you begin your email campaigns. These templates are created to match the company’s appearance and style. They’re compatible with the majority of important email applications. This is great as it lets you keep consistent messaging for all your clients.
You can also create endless custom fields within Moosend , which you can utilize to personalize your emails. It allows you to send personalized emails to your clients in accordance with the preferences and needs of each client. It will also allow you to create lists that are segmented in order to customize email marketing campaigns to the needs of each individual group and increase return on investment.
Pricing
Moosend the email marketing platform that comes with advanced capabilities, is offered for a reasonable price. It is an excellent option for entrepreneurs with small businesses that require an automation of their email platform.
Although Moosend is extremely simple to make use of, it comes with few limitations, which could cause difficulties for small businesses to grow their operations. These limitations include a lack of email templates, lack of testing with multiple variables, as well as the limited scheduling of social media posts.
You need software that delivers your email to recipients, and sends them with high delivery rates in order to be successful in marketing via email. That means you have to pick an email system that adheres to best practices for the delivery of your emails.
You can increase your deliverability by sending targeted messages, by using a custom domain, as well as not connecting to sites that are spammy. However, some systems do not perform well when we test their deliverability. Moosend isn’t a top score, however it follows email marketing best practices.
The dashboard of Moosend displays important information on your campaign. This includes subscriber counts, planned broadcasts as well as previous broadcasts. The dashboard also displays data regarding your audience, as well as a click map to assist you in tracking clicks.
It is also possible to make trigger emails triggered by events or behavior. The triggers could be anything from purchase of a product to a customer’s location or time of day. This can be useful for making leads, and boosting sales.
Excel spreadsheets can be uploaded that contain customer data in CSV or TXT format to the platform. The files may be as large as 40MB. You can also upload spreadsheets that contain the data of third-party applications.
Audience segmentation is another important feature. This lets you segment your customers based on common features. This will allow you to send the most relevant content to each group and increase the number of conversions.
Moosend also has a large knowledge base with over 100 posts on their website. It’s a great guide for new users. It also includes a variety of videos to help you get started using the software.
Support
Moosend is an online marketing tool, supplies users with an array of tools and functions that allow them to improve their marketing campaigns. Users can also monitor their campaigns and analyse the results. Moosend is also able to provide customer support to assist users in getting the most value out of their accounts.
The user interface of Moosend and its ease of use make it easy to use. It also comes with a drag-and-drop editor that makes it simple and simple to make emails. It also lets you pick from a range of landing page templates so that they best reflect the style of your company.
You have many choices in managing your list of subscribers. It is possible to create a fresh list each whenever someone fills out the form. Or, it’s possible to utilize a double opt-in method to be sure that the people you’ve added to your list really want to get the emails you send them. This will allow you to be certain that the contacts do not be bombarded with spammy advertising messages.
It is also possible to track your the client’s journey and update them regularly. This lets you track the number of people opening your emails and what device they use to view them. You also can see the extent to which they’ve changed. This information can be used to enhance your strategies and make better decisions regarding the content that you send out.
Furthermore, Moosend has a built-in cart abandonment tool to help to recover sales lost. The program can suggest items subscribers have purchased in the past and sell similar products they already own. It can also suggest items that they might not be interested in.
Moosend offers a vast collection of knowledge, covering all aspects of campaign management, from the basics to more advanced methods for making campaigns. The content is organized in 13 different categories, including Audience, Campaigns, Growth Automation, Tools and much more.
Email, live chat and Knowledge Base are the best ways to get assistance with numerous concerns. Moosend is also launching an online series of webinars which will teach customers how to create campaigns and grow their businesses.
Moosend provides a no-cost option for companies that are just starting and aren’t signed up. The plan can also be beneficial for those who aren’t sure if they will like it or whether they are the best fit for their needs. If you have subscribers lists, you’ll need for you to switch to the Premium plan.
Conclusions
Moosend is an all-in-one marketing platform allows you to build high-converting campaigns for emails and landing pages. The custom-built tools it offers and its user-friendly interface make it a top-rated choice for email marketing automation.
With the help of the builder’s drag-and drop feature it is possible to design email campaigns quickly and easily. The templates can be customized effortlessly and can be found with various layouts. It also lets you make email timers as well as interactive contents.
Audience segmentation allows you to distinguish leads and customers using common characteristics. This allows you to send more targeted messages. It’s an integral element of every marketing plan. Moosend provides a variety of categories, including behaviour and demographics. You can even track the times your audience was looking at the product.
It is also possible to use automated triggers that trigger emails based on the actions your subscribers take. They are an excellent method to customize your content, and Moosend has 32 different triggers to choose from, making it one of the most complete emails I’ve ever tried.
There is also a spam test that will reveal how your email campaign is received in the mailer. This will help you stay clear of spam.
Customer support at Moosend is exceptional, offering live chat, phone and email help every day of the week. The site also provides tutorials and numerous tools for users who are new to the platform. This includes a large collection of webinars and a long database.
The reports on the platform provide information you require to keep track of your campaigns including open rates, clicks and unsubscribe rates, as well as data for devices, web browsers and geolocations as well as the amount of revenues generated through your campaigns. You can view click maps to see which emails were clicked and opened.
Moosend offers a full suite of subscription and landing page forms tools. It includes countdowns for creating the sense of urgency “success booster” modules, Facebook and Google Analytics pixel tracking, custom JavaScript as well as bot protection and RGPD compliance. The subscriber management process is easy too.