Moosend Review
Email marketing software Moosend offers various features for enterprises of any size. Its user interface is easy to use and offers many integrations as well as advanced segmentation tools.
You can also create automations that trigger when customers perform certain actions. Send them a text email, update the contact details of subscribers, or even create an e-commerce funnel.
These are the characteristics
Software for email marketing, Moosend, has several features that can assist you with efficient campaigns. The software’s robust automation workflows and responsive editor are both great features that can help boost the conversion rate.
Moosend is an email-based newsletter service that automatically updates the content according to specific URLs and RSS feeds. This makes it easy to design email blasts that contain current information about the product and the latest content. This is a combination of a spam check and conditionsal blocks for better the engagement of subscribers.
The Moosend email editor is easy to use and comes with an editor that you can drag and drop that allows you to create email campaigns using a range of components. It is possible to add padding between the elements using spacers that allow you to place pictures, text as well as buttons into different boxes. The editor also has an area for design, with tools to make your email stick out.
A different cool function is that it lets you copy and save layouts, items and other elements. This is great for designing banners, headers and footers to use them in different emails. Moosend templates have some great features, such as a shadow or a place for background images.
The reports on your campaign provide important information about the effectiveness of your campaigns with regard to opening and click rates, bounce and unsubscribe rates, location data and a click heat map. It also provides details about how your email messages appear on various platforms and on different browsers.
Moosend also allows you to divide your email lists into groups and send different campaigns to each group. This is an important step in creating more relevant and custom-designed email messages. This is especially important in the case of trying to improve the delivery of your emails and cut costs with lower volumes.
It is also possible to download a variety of email templates through the Moosend editor, to help begin your email campaign. They’re designed to match the style and look of your brand. They’re compatible with the majority of major email clients. This is beneficial as it lets you maintain consistent messages for all your clients.
It is possible to create endless custom fields within Moosend that you can use to personalize your emails. This will make sure that customers receive specific emails that are based on their preferences, interests, and behaviors. It will also allow you to segment your lists to allow you to tailor the marketing messages you send to the needs of each individual group and increase ROI.
Pricing
Moosend offers an email marketing tool that offers pro features at affordable prices. This is a great alternative for small-scale business owners who require an email automation platform.
Although Moosend is a user-friendly program however small-scale businesses could find it difficult to expand their operations. These limitations include a lack of templates for email, a lack of testing with multiple variables, as well as limitations on social media posting scheduling.
You need software that delivers your emails to the recipients and can send them in high volumes of speed for you to succeed with email marketing. The email program you choose to use must be one that adheres to best methods of delivery.
You can increase your deliverability through sending out targeted emails, using a customized domain and not connecting to sites that are spammy. Certain systems fail when we test their delivery ability. Moosend doesn’t have a high score, however it follows guidelines for email marketing.
The dashboard on Moosend provides important information about your campaign including subscriber numbers as well as broadcasts scheduled and previous broadcasts. It also shows data on your audience and an interactive map of clicks that help to track clicks on links.
The emails that are triggered by specific actions and events could be designed as trigger emails. It could be anything that is triggered by location, location of the client and time of day to product purchases. It is useful in making leads, and boosting sales.
It allows you to download spreadsheets with information about your clients as CSV or TXT formats. The files could be up to 40MB. Additionally, you can send spreadsheets with information from third party services.
The ability to segment your audience is another crucial aspect. It allows you to group your subscribers based upon similar features. You can send relevant content to each group which will increase your conversions.
Moosend offers a vast knowledge base with over 100 posts on their website. This is a great resource for new users as well as a lot of videos on how to start using the application.
Support
Moosend is an online marketing platform for email that supplies users with a wide variety of tools and functions for improving their marketing. It also allows users to keep track of their campaigns, and then analyze their results. Moosend offers support for clients to make sure they are getting the most value from their accounts.
The user interface of Moosend and its simplicity of use makes it easy to use. The application also features a drag-and-drop editor that makes it quick and simple to make emails. It also has a variety of templates for email and landing pages to choose the one that best fits your brand.
There are a variety of options for managing the subscriber lists. You can create a new list each when someone fills in an application, or you can use a double opt-in to be sure that the people you’ve added to your list really want to get the emails you send them. This allows you to make certain that the contacts do not be bombarded with spammy emails from marketing.
Another helpful feature is the capability to record and monitor client journeys. It allows you to monitor the amount of users opening your emails and what device they’re using to read the emails. Also, you can determine the extent to which they’ve changed. This information can be used to identify trends, improve your strategies and help you make better choices about the kind of information you’re sending out.
In addition, Moosend has a built-in cart abandonment tool to help to recover sales lost. It is able to suggest items which were bought by subscribers before, recommend sell similar products to those they have purchased, and recommend other items that customers might not be keen on before.
Moosend also offers a knowledge foundation that covers a wide spectrum of subjects that range from basic campaign concepts to more advanced strategies to design campaigns. The content is organized in 13 different categories, including campaigns, audience, growth Tools, Automation, and more.
Help is available for many questions using chat or email in addition to the knowledge base. Moosend provides webinars that assist users in building and expanding their campaigns.
Moosend comes with a trial plan that is ideal for businesses that are just beginning and do not have any customers yet. It’s also a great option for business owners who aren’t certain if they will like it or if it’s right for them. If you do have some subscriber lists it’s necessary to upgrade to the paid plan.
Conclusions
Moosend the all-in-one marketing software, lets you make high-converting email campaigns as well as landing pages. Its distinctive tools and easy-to-use interface make it an excellent option for automation of marketing emails.
Drag-and-drop builders allow you to make emails. The templates can be customized quickly and are available with a variety of designs. It also lets you make email timers as well as interactive content.
Audience segmentation allows you to differentiate leads from customers by sharing traits, which allows you to send them targeted messages. Segmentation is an essential part of any marketing plan. Moosend provides a variety of segmentsation options. These include the demographics of your audience, their behavior, and even when people were looking at your product.
Additionally, you can use automation triggers that trigger email campaigns based on actions your subscribers take. These are a great option to tailor your content, and Moosend has 32 different triggers, which makes it one of the largest service for marketing via email that I’ve used.
Another great feature is its test for spam, which informs you how your marketing campaign is performing within the inbox. This helps you avoid the sending of spam emails.
Moosend offers excellent customer service that includes live chat, telephone and email support available 7 days a semaine. It also offers a wealth of resources and tutorials for new users, including a database and long webinars.
The platform’s reports contain all information you require to keep track of your campaigns including open rates, clicks, unsubscribe rate, data for devices, web browsers and geolocations as well as the amount of the revenue that your campaigns generate. Click maps can be viewed to see which emails were opened and clicked.
Moosend provides a full range of landing pages and subscription forms building tools. It includes countdowns that make you feel more urgent, success booster module, Facebook and Google Analytics pixel trackers, customized JavaScript as well as bot security. Subscriber management is also simple.